30 January 2020
A static HTML website is simple documents stored in a file system and made available to the web server. As the name denotes, "static" pages do not change unless the source code is changed.
HTML is a programming language used to generate documents to be displayed on a webpage. Static HTML pages are easy to code and made available on the web. In the early days of the internet, most websites were static.
A content management system (CMS) is a software application that helps to create, manage and modify digital content. CMS applications like WordPress are easy to use web-building tool that can be downloaded and used on web server.
Most of the web pages today are dynamic, they are great for running blogs and websites because of its ease of use and customizable functions. CMS allows users to create, update and host their web pages even with limited technical expertise without hassle. The core features on any CMS-based platform usually include:
There are fewer moving parts in a static HTML webpage, ergo, less maintenance and also low cost of running the webpages.
Static HTML allows for creating a complex and functional website from scratch. Although a lot of custom coding is required, static HTML allows you to design and create your unique website.
Since most static webpages display a piece of singular information, there's no extra processing time to deliver static HTML pages. Also, there is no server-side code to be executed. Consequently, it delivers better performance for web visitors.
Creating more complex static websites or making changes to static HTML is difficult for users with little or no coding knowledge. A web developer always has to be available to add or make changes to the content on a static HTML.
A static HTML website in comparison to a CMS webpage offers little special functionalities to customize your websites.
Thus, if you need certain function, you will required to hire a web developer to build which incurs more cost and time.
Installation is easy for a non-coder or non-technical person. It is easy to get started, creating functional web pages. No technical coding knowledge is required as all tools needed to create a webpage are provided on the system.
You can change content as frequent as you want without having to worry about learning to code or contacting your web developer. The platform has provide all the tools to add text, images, or videos, as well as to create new pages and subpages.
There are many responsive design templates to choose from to build your CMS website. You can also add third-party plugins to your system easily. Some are even free.
Most CMS platforms usually integrate robust security.
As long as you have an Internet connection, you can manage your content from any computer at any location.
Building cost is normally higher than a static HTML website.
CMS requires more memory and software maintenance due to the amount of processing time needed to load web content.
Web pages with the unique market feature are rarely created with CMS-based platforms, this is because complicated and certain unique functionalities of these websites have to build from scratch.
CMS doesn't allow full functionality in creating these unique company products and more so, ownership of web content. Examples are websites of big companies like Facebook, Amazon, Ameritrade, etc.
Static sites can be easy to code and can run more quickly than CMS-based platforms since they don't have to use complicated algorithms to decide what data to display or pull in information from multiple databases. On the other hand, they lack the flexibility of CMS-based platforms to deal with a wide variety of user interactions, so they are not suitable for every purpose.
CMS-based platforms are necessary for many features of today's web, from online shopping to social media to media streaming, but users have to sacrifice more processing power and memory on their devices to display complex websites.
The use of both static and CMS-based websites depends on the specific needs and purposes of the websites.
Your website’s design plays a vital role in your online marketing campaign’s success. If you want to drive the best results for your business, you must invest in designing a website that drives people to learn more about your business.
Remember that you are not only making it 'beautiful' for the eyes of your customers, you are also building your brand identity. And Google loves to reward websites that are well designed - by ranking them better.
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